Natural Fiber Collectioin

At the heart of RURI's designs lies a deep reverence for the natural world. We firmly believe that fashion can and should exist in harmony with the environment, which is why we prioritize the use of natural fibers like cashmere, Tencel, cotton, and silk in all our creations. These renewable resources form the foundation of our collections, ensuring a lesser negative impact. RURI is committed to treading lightly on the earth and nurturing a sustainable future for all.