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We've focused on saving and utilising decomposable and environmentally friendly fabrics that help contribute to environmental protection.

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WORLD

COTTON

DAY 10.07

World Cotton Day takes place every year on October 7th.  It will be celebrated in countries across the globe, with events giving exposure to farmers, processors, researchers and businesses and their contributions to the cotton value chain.

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WORLD

COTTON

DAY 10.07

World Cotton Day takes place every year on October 7th.  It will be celebrated in countries across the globe, with events giving exposure to farmers, processors, researchers and businesses and their contributions to the cotton value chain.

parallax

WORLD

COTTON

DAY 10.07

World Cotton Day takes place every year on October 7th.  It will be celebrated in countries across the globe, with events giving exposure to farmers, processors, researchers and businesses and their contributions to the cotton value chain.

parallax

WORLD

COTTON

DAY 10.07

World Cotton Day takes place every year on October 7th.  It will be celebrated in countries across the globe, with events giving exposure to farmers, processors, researchers and businesses and their contributions to the cotton value chain.

RURI as an environmentally conscious fashion brand continues to develop pieces that utilize sustainable cotton and in hope to increase public awareness in support of environmental protection.

RURI as an environmentally conscious fashion brand continues to develop pieces that utilize sustainable cotton and in hope to increase public awareness in support of environmental protection.

RURI as an environmentally conscious fashion brand continues to develop pieces that utilize sustainable cotton and in hope to increase public awareness in support of environmental protection.

RURI as an environmentally conscious fashion brand continues to develop pieces that utilize sustainable cotton and in hope to increase public awareness in support of environmental protection.

COTTON

COLLECTION

The upcycled cotton fabric is delicately textured and extremely comfortable. 
It is naturally soft and skin-friendly, making it a year-round must have material.

PRE-OWNED

RURI is about to launch a range of Pre-owned designer shoes, in encouragement of supporting environmentally conscious shopping habits and reducing waste.

Coming Soon...

COTTON

COLLECTION

The upcycled cotton fabric is delicately textured and extremely comfortable. 
It is naturally soft and skin-friendly, making it a year-round must have material.

COTTON

COLLECTION

The upcycled cotton fabric is delicately textured and extremely comfortable. 
It is naturally soft and skin-friendly, making it a year-round must have material.

PRE-OWNED

RURI is about to launch a range of Pre-owned designer shoes, in encouragement of supporting environmentally conscious shopping habits and reducing waste.

Coming Soon...

BUILD YOUR

CIRCULAR FASHION

COLLECTION

RURI considers how the fashion industry can do better & use resources that are already in circulation.

Our New Capsule Collection uses unwanted deadstock materials in its production.  

And we have launched a range of Pre-owned Designer Shoes, to help close the loop, breathing new life into them.

BUILD YOUR

CIRCULAR FASHION

COLLECTION

BUILD YOUR

CIRCULAR FASHION

COLLECTION

BUILD YOUR

CIRCULAR FASHION

COLLECTION

RURI considers how the fashion industry can do better & use resources that are already in circulation.

Our New Capsule Collection uses unwanted deadstock materials in its production.  

And we have launched a range of Pre-owned Designer Shoes, to help close the loop, breathing new life into them.

RURI considers how the fashion industry can do better & use resources that are already in circulation.

Our New Capsule Collection uses unwanted deadstock materials in its production.  

And we have launched a range of Pre-owned Designer Shoes, to help close the loop, breathing new life into them.

RURI considers how the fashion industry can do better & use resources that are already in circulation.

Our New Capsule Collection uses unwanted deadstock materials in its production.  

And we have launched a range of Pre-owned Designer Shoes, to help close the loop, breathing new life into them.

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